I GO TO THE HAIRDRESSER.
DO YOU?

Again this year, as we’ve been doing since 1945, we support hairstylists, and we work for their success with the campaign #IGoToTheHairdresser.

Giulia Donatella

LE DONATELLA

for Framesi

Giulia and Silvia are Framesi testimonials for #IGoToTheHairdresser.

But—before being the stars of our campaign—Le Donatella are satisfied customers and women who would never live without their hairstylist's cuddles.

Because, for them, a hairstylist is much more than a beauty expert: he/she is a friend who turns a wish into reality.

In collaboration with Elle and Marie Claire

Elle
Marie Claire
Le Donatella
My hair reflects my personality and affects my mood.

That’s why I go to the hairdresser: to feel happy about my look and to be cuddled by Framesi, the exclusive partner of my hairdresser and my hair.

For your beauty, choose a true expert. Go to the hairdresser!
FRAMESI is certified UNI EN ISO 9001:2015 UNI EN ISO 22716:2008